SEO Strategy

If you want to rank consistently in search, you need a strategy. These posts all focus on building a winning SEO strategy.

By Andrew Dennis
11 Oct 2016

Link Strategy: Why We Don’t Chase Authority (Only)

Authority is an important metric in link building, but basing the entire project around any single metric is a mistake. The secret is not to rely on one metric.
By Carlos Monteblanco
28 Sep 2016

How Building Citations Can Improve Your Link Building Campaign

Are you trying to improve the visibility, search rankings, and trust of your local business? Find out how citation (and link) building can help.
By Cory Collins
23 Sep 2016

Penguin 4.0: Everything We Know So Far

Google has officially announced Penguin 4.0, moving Penguin into the core algorithm and updating in real time. Here's everything we know about this update.
By Cory Collins
13 Sep 2016

How to Review Backlinks with Majestic the Backlink Explorer – Tutorial Tuesday

Learn how a professional link builder does a quick analysis of a website's backlinks with Majestic in this step-by-step tutorial.
By Andrew Dennis
31 Aug 2016

Developing the Link Building Skillset

Link building requires a particular set of skills, and developing these skills to a professional level involves specialized training.
By Cory Collins
25 Aug 2016

The Future of Search Panel Recap - A Page One Power Webinar

SEO Strategy     Advanced SEO     Media
In this panel webinar recap our search experts discussed the future of search, digital assistance, the fragmentation of the web, the importance of brands, and more.
By Andrew Dennis
11 Aug 2016

Link Building as a Service: Why It's More Than Links

Link building isn’t a list of links. It’s a nuanced service that requires care, expertise, psychology, sales, and a strong understanding of the market.
By Andrew Dennis
27 Jul 2016

Link Building Campaigns: Strategy Development (2017)

Link campaigns require customized strategy. In this post I cover step by step how to research and develop a link building campaign, step by step.
By Andrew Dennis
21 Jul 2016

Promoting an Undervalued / Forgotten Asset for Links

In this post I highlight how to identify under-performing content, find promotional opportunities, and contact site owners to build links.
By Cory Collins
12 Jul 2016

Finding Brand Mentions with BuzzSumo (with Video) - Tutorial Tuesday

Are you monitoring mentions of your brand online? BuzzSumo will help you monitor brand mentions, competitors, viral content, backlinks, and more. Full video.