Content Creation

Creating the right content is essential to earning more visibility and traffic from organic search. These posts will help you craft content that performs in search and helps you achieve your SEO goals.

By Izabelle Hundrev
19 Apr 2021

The Seven Deadly Sins of SEO

PAGES contributor, Izabelle Hundrev, keeps it real by putting the user at the center of search efforts and shares how to avoid the seven deadly sins of SEO.
By Emma DeGrandi
05 Apr 2021

Updating Old Content to Boost SEO Traffic

Improving or removing content is essential for older sites. From removing broken links to correcting spelling errors, these changes can boost SEO traffic, strengthen internal link networks, and improve overall user experience.
By Cory Collins
12 Jan 2021

How To Create a Free Editorial Calendar Using Google Docs - Tutorial Tuesday

Hello and welcome to another edition of Tutorial Tuesday! Each and every week we demonstrate a step-by-step process, tool, or tactic useful to digital marketers.

This week I’ll be demonstrating how to create an editorial calendar—for free—using Google Docs.

By Charles Taylor
14 Dec 2020

Content Optimization: Things Not Strings

Guest author Charles Taylor shares his reasons on why you need to give your content a greater level of topical depth and breadth – no matter who reads it. This is how you create content that will succeed in organic search.
By Ben Jacobsen
25 Nov 2020

SEO From Home: Be Feared & Loved Ranking Content Michael Scott Way

Our very own Michael Johnson, Sales Manager at Page One Power, joins SEO From Home to give an entertaining and informative The Office-themed presentation on how to build content for search.
By Ben Jacobsen
18 Nov 2020

SEO From Home: What's Working Right Now According to 1,000+ Bloggers

Andy Crestodina joins SEO From Home to discuss what is working right now according to over 1,000 real-world bloggers and discusses specific actionable steps to help your blog grow.
By Andrew Dennis
27 Oct 2020

Linkable Content or Keyword-focused Content: Which is More Important to Your Site?

This post focuses on two specific types of content that can help you achieve SEO success: linkable content and keyword-focused content, and asks SEO experts make the difficult decision of choosing between these two important types of pages.
By Vince Nero
20 Jul 2020

How To Design Your Content For Both User And Search

User needs and search needs aren't mutually exclusive, there are easy ways to format your content for both the user and for search. Author Vince Neros shares a few examples of these strategies, why they work, and which sites are already using them—and winning.
By Kimberly Brown
19 May 2020

Why Google Doesn't Care How You Feel About Your Content

You can’t create content designed to meet a KPI based on what you blindly assume searchers, your target audience, or your competitors are pursuing. Strategic content, designed to meet specific goals, must be backed up by valid data compiled from authoritative sources.
By Daniel Bagley
22 Apr 2020

Why Authentic Content Attracts an Audience (and Backlinks)

To truly capture an audience, your content must sizzle with authenticity and compelling insights on a consistent basis. Guest author Daniel Bagley walks through how to build this type of authentic content.