Advanced Link Building

Link building is both an art and a science, requiring creative thinking and technical skills. Check out these posts on advanced link building strategies to level up your abilities.

By Cory Collins
05 May 2015

Three Simple Steps to Find Link Worthy Pages – Tutorial Tuesday

Finding pages worthy of links, also known as linkable assets, is vital to both link building and SEO audits. Find out how in this straight-forward tutorial.
By Adegboye Adeniyi
04 May 2015

Broken Link Building With Xenu

Link Building is one of the most controversial aspects of SEO, yet one of the best ways you can promote your content/brand.

While there are numerous link-building strategies to deploy two main strategies stand out really well:

Guest Posting
Broken link building (BLB)

By Andrew Dennis
03 Mar 2015

Using Advanced Search Strings for Directory Link Building – Tutorial Tuesday

In previous editions of Tutorial Tuesday we’ve discussed using advanced search modifiers for finding brand mentions and EDU link prospects, and to track a competitor’s guest blogging campaign. In fact, there are a number of different ways you can leverage advanced search strings for link building, and today I would like to walk through how to use them for finding worthwhile directories.

By Jesse Stoler
27 Jan 2015

Using Forums to Build Links, Authority, and Engagement - Tutorial Tuesday

A forum link has potential to send decent, qualified referral traffic your way. But more importantly, building a forum link still leads to exposure to a niche audience. Forum link building will also compel you to spend time interacting and engaging with users interested in your niche. It’s relationship building

By Andrew Dennis
12 Nov 2014

Finding and Leveraging New Audiences for Links

Leveraging new audiences is incredibly important in online marketing. New audiences mean more exposure for your content, brand, and company. Improving brand exposure is always a marketing win, and increased exposure can also equate to more links.

By Andrew Dennis
23 Oct 2014

Building Authority While You Build Links

Demonstrating your authority within your niche can be very powerful. Cultivating a reputation of authority for your company, brand, or employees develops trust with existing customers and can also attract new clients.

Creating a Prospecting List for BuzzMarker with Unlinked URLs - Tutorial Tuesday

Almost daily, I run into the problem of having to manually copy and paste each site into my browser address bar to evaluate each website to determine if it is a possible target. That’s why I want to share a method I've used to quickly create a Prospecting list in BuzzStream with a list of unlinked URLs.

By Andrew Dennis
23 Sep 2014

Using Advanced Search Modifiers: Finding Brand Mentions – Tutorial Tuesday

Brand mentions are when someone on the web talks about or mentions your company or brand. These mentions can often be leveraged for natural and worthwhile links as your brand is already being referenced. Finding brand mentions should absolutely be a consideration in your link building campaign.

By Cory Collins
16 Sep 2014

404 Link Reclamation Using Google Webmaster Tools – Tutorial Tuesday

In this step by step tutorial we cover link reclamation by finding links pointing to 404 pages on your website via Google Webmaster Tools.

By Andrew Dennis
11 Sep 2014

Niche Analysis in New Industries

Link building is no longer a one-off marketing cost that you can fire and forget. Link building needs to be intelligently and appropriately directed; link building needs to be an accurate representation of your company.