Advanced Link Building

Link building is both an art and a science, requiring creative thinking and technical skills. Check out these posts on advanced link building strategies to level up your abilities.

By Andrew Dennis
12 Sep 2019

A Guide to Creating Content for Traffic and Links

If your goal is to improve the organic performance of your site, you’ll need a healthy mix of content that can consistently earn links and content that can rank for targeted keywords. You need both types of content to reliably rank new pages and be successful in search.
By Norm Vogele
01 Aug 2019

Links Are Earned, Not Given: Why Your Content Isn't Link-Worthy (And How to Fix It)

Links are earned by offering content of value to an actual, specific audience. Your content doesn’t “deserve” links just for existing on the web; neither does your website. Create content worth linking to, then share it with relevant websites to earn links that matter.
By Andrew Dennis
11 Jul 2019

Ecommerce Link Building Strategies

While e-commerce link building is difficult, it is far from impossible. Follow these effective strategies to build links successfully for e-commerce websites.
By Andrew Dennis
19 Mar 2019

Link Building in the Health Sector

Link building in the health space is a unique challenge. On one hand, the health niche is a massive space online, bringing with it a wealth of link opportunity. On the other hand, dealing with regulations, ultra-competitive search results, and life-impacting subject matter creates difficulties.
By Danielle Canstello
15 Oct 2018

Measuring Link Building ROI with Google Analytics

Measuring the return on investment (ROI) of your link building methods is imperative as it justifies the value in your work. Fortunately, Google's platform Google Analytics can provide a wealth of information regarding link building ROI.
By Andrew Dennis
14 Aug 2018

Link Building for SaaS Companies

Securing links for a SaaS website is distinctively challenging and you’ll hit a wall quickly without the right strategy. SaaS link building — particularly for B2B — requires an investment in content and relationship building to achieve sustainable results.
By Blake Akers
01 Aug 2018

Podcast Interviews - An Overlooked Link Building Opportunity

Podcasting for links is an overlooked link building opportunity. Not only can you secure valuable links from being a guest on podcasts, but you also build brand authority and recognition.
By Ryan Mahoney
09 Jul 2018

Automating Follow-ups with Sequences in BuzzStream

BuzzStream is an outreach platform that we use at Page One Power for link building. Within BuzzStream, Sequences is a feature that allows you to automate your follow up email messages. As a Buzzstream power-user I’m very familiar with the tool and its strengths and weaknesses, and I can fully endorse the benefits of Sequences.
By Andrew Dennis
19 Jun 2018

How to Win in Search with SEMrush: Webinar [Video + Transcript]

On June 7th, 2018 we partnered with SEMrush to produce a joint webinar. The webinar provided a live walkthrough of one of the processes we use here at Page One Power to help our clients win in search. This post features the video recording and webinar transcript.
By Alexander Omelchenko
05 Jun 2018

How to Build Quality Backlinks to Your News Website

While backlinks are important for SEO across all industries and niches, how they are acquired or evaluated can vary quite a bit. If you have a news or media website, you’ll need to develop a custom strategy that addresses the unique SEO needs and challenges of a news site.