Basic SEO

The term SEO encompasses a wide variety of tactics and techniques, which can be intimidating if you're just getting started in the field. These posts take it back to basics so you can build a strong foundation of SEO knowledge.

By Cory Collins
06 May 2014

Will Backlinks Lose their Importance in Ranking? New Google Webmaster Video

Matt Cutts, Head of Webspam at Google, explains Google's use of backlinks as a signal and their future.
By Cory Collins
05 May 2014

Backlink Show Breakdown (and Webinar Reminder)

An analysis of Jon Ball's interview with Matt Roberts of LinkDex
By Cory Collins
17 Apr 2014

SEO Myths Debunked by Matt Cutts

Matt Cutts in his latest Webmaster Video debunks common and prevalent SEO myths. Full analysis inside.
By Cory Collins
18 Mar 2014

Matt Cutts Says Volume 4: March 18th, 2014

Matt Cutts recent public announcements covered, including SMX West 2014, guest blogging, and webmaster videos.
By MeganWilliams
13 Mar 2014

FML, SEO: Marketing Concepts for Link Builders

The following is a short guide to marketing concepts that will help you as a link builder that also should help you have a more fulfilling relationship to the results of your labor.
By Andrew Dennis
11 Mar 2014

Does Google Owe SEOs Anything?

We in the SEO industry often forget that Google is a business and they don't actually owe us anything. If we remember this we can be better link builders.
By SamOtt
05 Feb 2014

Expected SEO Trends of 2014

For the most part, you should expect to see a lot of the same things in 2014 as you saw in 2013, just amped up a notch — however, you may need to make some adjustments in anticipation of these changes. So what exactly is to be expected this year? Following are a few widely predicted developments in the SEO industry for 2014.

The Difference Between Google and Bing

In this post, Maria tackles the difference between the two search engine giants of the Post-Penguin era-- Google and Bing. She explores the advantages of both, including a few surprising areas where Bing comes out ahead.