By Sloan Roseberry
07 Nov 2018

Do-It-Yourself Technical SEO Audit: A Beginner’s Guide to SEO Audits [Visual Guide / Infographic]

Basic SEO     On-page SEO     Technical SEO


You’ve got a website and you think it’s time for an SEO audit — where do you start?

If you’re looking for help on how to conduct a basic SEO audit of your own website, this guide can set you on the right track.

Whether it’s your first time trying your hand at an audit of your own, or you’d just like a pretty cool poster to hang in your office, check out this visual guide that was featured in Issue #3 of PAGES.




Fill out the form below to get subscribed to PAGES and download the print-ready PDF of the poster. The file is ready to print an 18”x24” poster, an educational addition to your office art featuring the excellent design of A.J. Ogden.

Once you’re signed up, you’ll also receive PAGES in print each quarter and have access to the digital versions of our back issues instantly, all for free.


You might encounter a few items on this list that lead you to more questions. If you’re not sure how to tackle one of the tasks on this checklist, don’t worry. There are plenty of resources available that can help you accomplish the individual steps on this list.

Here are a few of our favorites:

Google Analytics for Beginners on Google Analytics Academy

Mobile SEO Overview by Google Developers

Internal Links Guide in Moz’s SEO Learning Center

How to Optimize XML Sitemaps: 13 SEO Best Practices by Aleh Barysevich

Diagnosing and Fixing Errors with Hreflang by Andrew Dennis

Crawl Budget Considerations:

What Crawl Budget Means for Googlebot on the Google Webmaster Central Blog

Crawl Budget Explained on ContentKing

If you have any other technical SEO questions, drop them in Twitter and tag us: @pagesSEOmag.

Sloan Roseberry

Sloan Roseberry is a marketing nerd and content strategist and researcher at TSheets + Intuit. She’s a graduate of Boise State and enjoys trail running in the Boise foothills when she’s not furiously typing away in a dark room. You can follow her for the occasional tweet or connect with her on Linkedin.