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On October 6th, we hosted Patrick Stox of Ahrefs on SEO From Home — Patrick joined the series to discuss link attributes. Patrick covered the new(ish) "sponsored" and "ugc" tags, as well as the familiar "nofollow" attribute.
Link outreach is about two things: empathy and persuasion. If you remember this simple fact, your outreach will be better than probably 80% of the outreach emails I see daily. But just because others are doing a bad job doesn’t mean you should settle for being average — in this article I want to explain the mindset you need to send quality outreach.
Having leftover marketing budget at the end of the year can be an exciting opportunity, but you still want to get maximum ROI with that money. Learn how that leftover money can be spent with SEO to prepare for the future.
On October 27th, we hosted Yosef Silver of Fusion Inbound on SEO From Home — Yosef discussed email marketing and content promotion and answered questions live to help attendees plan their email and content strategies for the end of the year.
Lack of buy-in. Failure to prioritize. Limited budget and resources. Low understanding of search. Corporate silos. All these and more are obstacles standing in the way of getting your team’s best search work implemented —and much of it can be prevented by starting the search program on the right foot.
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