FREE 2023 LINK BUILDING EBOOK
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By Tori Ward
06 Jul 2022
Should You Be Concerned About Private Acquisitions of Social Media Platforms?
Elon Musk recently tried to buy Twitter, which would have made him the sole owner of the platform. This poses some concerns for the millions of users on the Twitter platform.
SEO is a marketing necessity for websites seeking to increase their visibility online. But will that always be the case? An analysis of SEO’s evolution and the expected direction of the internet can give us some insight.
While the spread of misinformation has been in the spotlight recently, it’s nothing new to the internet. However, with recent booms, social media platforms and search engines alike are implementing tools in an attempt to fight the spread.
User experience (UX) is a major SEO factor according to Google, and that isn't going to change anytime soon. Here's why and what you should do about that.
When you’re considering leveraging an expired domain, you’ll have to determine its value and existing SEO health, and how to appropriately utilize, it without deferring to black hat practices.
Google and Pinterest are two of the most popular search engines in the world. While they both offer a wide range of features, there are some key differences between them. Here are some of the most notable differences between Google and Pinterest.
By Beth Hudson
13 Apr 2022
SEO for Eco-Friendly Brands: How To Avoid Greenwashing When Trying To Rank
Greenwashing makes it harder to stand out as an eco-friendly brand. However, you can do so by optimizing your environmentally conscious content for search engines. Stay within your niche and cater to eco-conscious consumers at the same time.
By Alex Borup
22 Mar 2022
Creating Content Worthy of Links for Niche Industries: The Importance of Thinking Outside the Box
In some cases, like SEO content creation, broader is better. Publishing link-worthy content on your site is necessary but only if it’s done the right way.
Person-first content helps your SEO by appealing to the broadest audience possible. You’ll see dynamic keyword usage, improved UX, and a higher level of consistency, all of which can help improve website rankings.
Despite remaining the world’s dominant search engine — or perhaps because of this — people routinely claim that Google search is useless, dying, or simply getting worse. But exactly how, or compared to what? The answers vary depending on the critic.
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