Basic SEO

The term SEO encompasses a wide variety of tactics and techniques, which can be intimidating if you're just getting started in the field. These posts take it back to basics so you can build a strong foundation of SEO knowledge.

By Andrew Dennis
13 Nov 2018

How to Do Keyword Research - A Comprehensive Guide

We created a comprehensive guide on how to do keyword research, from start to finish. This guide will walk you through all the necessary steps to conduct effective SEO keyword research. ##FEATUREDPOST
By Sloan Roseberry
04 Oct 2018

Announcing PAGES Issue #4: SEO ROI & Results

We’re excited to announce the launch of Issue #4 of PAGES - An SEO Magazine. Get details about this issue's contributors and stories, and learn how to subscribe.
By Sloan Roseberry
05 Jul 2018

Announcing: PAGES SEO Magazine Issue #3 - Technical SEO

Page One Power is proud to announce the launch of PAGES SEO Magazine Issue #3: Technical SEO. In this issue we feature articles from industry experts such as Dr. Pete Meyers, Marie Haynes, and others. This issue will teach you the basics, and even more advanced concepts, of technical SEO.
By Andrew Dennis
28 Jun 2018

Google's Webspam Report 2017: Authentic Links Get Stronger

Google released its Webspam report for 2017 which highlights how they fight website hacking, CMS abuse, and link spam. Google indicates that they have seen spam reduced by almost half, year-over-year.
By Sloan Roseberry
09 Apr 2018

Announcing PAGES Issue #2: Keyword Research

We’re excited to announce the launch of Issue #2 of PAGES - An SEO Magazine. This issue is focused on keyword research, the foundation of SEO and a powerful tactic when applied to marketing strategy. We reached out to experts in this topic from across the SEO industry and asked them to share what they were passionate about when it came to keyword research.
By Al Gomez
04 Apr 2018

How to Manage 404 Pages

404 pages naturally occur on websites over time due to changes and updates to the site. However, 404 pages cannot be ignored as these pages are detrimental to SEO and user experience. In this post, author Al Gomez highlights best practices for managing the 404 pages on your site to ensure your site is optimized and your visitors have a good experience.
By Paul Teitelman
12 Mar 2018

6 Tips for SEO Image Optimization

One of the most important steps to take under the SEO umbrella is image optimization. A comprehensive SEO campaign includes a strategic plan for curating images that resonate with your audience while remaining relevant to your content.
By Laura Greene
19 Feb 2018

How the Repeal of Net Neutrality Hurts SEO

On December 14, 2017, the FCC voted to repeal the rules protecting net neutrality. Numerous news outlets reported what this might mean for consumers and small business owners, but few really delved into what it meant for those of us who work in SEO. The fact is that this repeal could have a devastating impact on digital marketing.
By Sloan Roseberry
06 Feb 2018

Announcing PAGES - An SEO Magazine

Announcing the launch of PAGES - An SEO Magazine. PAGES is a print magazine, published quarterly, with each issue focused around an SEO topic. PAGES is a resource for anyone who wants a new way to explore SEO.
By MeghanCahill
29 Dec 2017

Backlink Quality: Are Your Links B-Movies or Blockbusters?

You know a good link when you see one. And that goes double for low-quality links. Cinematically-speaking, I don’t expect every backlink profile to be The Godfather. But why do so many resemble Plan 9 from Outer Space?