SEO Strategy

If you want to rank consistently in search, you need a strategy. These posts all focus on building a winning SEO strategy.

By Michael Johnson
03 Aug 2021

How to Submit Blogs: Guest Posting Do’s and Don’ts

If you want to guest post, you should make sure to be direct, research the site's audience, provide valuable information, and show examples of your work.
By Britt Hankins
02 Aug 2021

The Lost Art of Branded Queries

PAGES magazine contributor, Britt Hankins, is keeping us fully engaged by continuing to share information and get those answers through branded queries.
By Francine Rodriguez
22 Jul 2021

Let's Talk About Spanish PPC

PAGES contributor, Francine Rodriguez, has us thinking outside of our customary box and shares reasons as to why Spanish PPC is a smart investment.
By DeVonta Johnson
06 Jul 2021

Managing Expectations for an SEO Campaign

Clients and SEOs will need to come together on establishing realistic goals, timelines, and communication for a strong relationship and SEO campaign.
By Tori Ward
01 Jul 2021

What are LSI Keywords and Do They Matter?

Latent semantic indexing is a method of keyword analysis that used to be very important to Google when indexing the SERP, before the Panda and Hummingbird updates.
By Michael Johnson
30 Jun 2021

What Makes a Link "Authoritative?"

Many SEO experts rely on third-party metrics to determine whether or not a link is authoritative. Instead, relevancy and human value should dictate link authority.
By Maddie Baker
14 Jun 2021

Think Like a Searcher to Enhance Your SEO Content

Thinking like a searcher aligns your priorities with those of search engines: providing value to real, human users. By shifting your perspective when creating SEO content, you can better serve searchers and improve your ability to rank.
By Sloan Roseberry
10 Jun 2021

Using Research in Your Content and SEO Strategy

PAGES magazine contributor, Sloan Roseberry, walks us through the benefits of using research for content marketing and adding a new level of SEO strategy.
By Natalie Thomas
02 Jun 2021

Traditional vs. Digital Marketing: Fatal False Equivalencies

While traditional and digital marketing utilizes similar tactics, it is important to not stunt your organic search efforts by expecting SEO strategy to follow the same rules that traditional marketing strategies do.
By Amy Lyons
26 Apr 2021

Understanding the Google Local Pack

The Google Snack Pack is the top result for a local business query. The Local Pack (AKA Snack Pack) is a coveted place, and duly so for the traffic, it can bring a business if their site, online presence, and reviews are worthy. If you want to know more, snack on this.