Google has announced that third-party cookies — a long-time internet staple and a core piece of modern digital marketing — will be going away. So what does cookiepocalypse mean for online advertising and SEO?
When done correctly, influencer marketing can be a great way to improve your SEO. By cultivating relationships with high-quality influencers in your industry, you can get your content in front of more eyeballs, resulting in better rankings and more traffic.
SEO is a complex and constantly evolving field that can be difficult to keep up with. However, one of the hardest parts of the job for many SEO professionals is how to properly explain their strategy to clients.
Google and Pinterest are two of the most popular search engines in the world. While they both offer a wide range of features, there are some key differences between them. Here are some of the most notable differences between Google and Pinterest.
Greenwashing makes it harder to stand out as an eco-friendly brand. However, you can do so by optimizing your environmentally conscious content for search engines. Stay within your niche and cater to eco-conscious consumers at the same time.
Despite its status as the world’s dominant search engine — or perhaps because of this — people routinely claim that Google search results, SERP construction, or the brand as a whole are all getting worse. But exactly how, or compared to what? The answers vary depending on the critic.