Hello, and welcome to our link prospecting resource guide.
At its most basic, link prospecting involves two stages:
Using a variety of methods to find sites within or relevant to your niche
Analyzing those sites to decide whether or not they’re worth reaching out to
The process of link prospecting can feel as tedious as it is important. But it IS important.
A lot more goes into great link prospecting than searching for your keywords and scrolling through the first couple pages of Google. Finding the right, most valuable link prospects takes persistence, creativity, and a good eye for quality.
You simply can’t become an expert link builder if you don’t understand the best practices of link building. Even if you write incredibly persuasive outreach, that skill is of little use if you don’t understand how best to gather the right link prospects beforehand.
In this guide, we’ve included the best-of-the-best content that highlights some phase or process of link prospecting. We’ve also included the tools that will help assist both new and advanced link builders in their struggles.