SEO Mastery
in B2B &
B2C SaaS

The Summit:
an SEO Leadership Series
| the SaaS Episode

SaaS companies face unique challenges when it comes to link building. Whether they are primarily B2B or B2C, software companies must battle:

  • Differentiating themselves from the competition
  • Finding backlinks in a super-niche industry
  • Creating top-of-funnel content

For this episode of The Summit, we brought in experts from Atera and Zenefits to discuss the link building challenges they've faced within the B2B and B2C SaaS industry — and how they've overcome them. 

Join us for a live AMA on November 18, 2021, at 3 PM (ET) to find solutions to the SEO problems your company faces. Don't forget to bring your questions because they'll have answers.

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PRESENTERS

 

Alex Milosh

ALEX MILOSH

ATERA

Alex has been the Organic Growth & SEO Team Leader for Atera for the last three years. For 12 years, he's worked as an SEO & PPC expert with top tech companies and enterprises, improving on-page SEO, off-page SEO, content strategy, backlink profile, PPC campaigns, and Website UI. As an active digital media marketing enthusiast, Alex executes creative out-of-the-box marketing strategies and increases ROI.
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NADENE EVANS

ZENEFITS

Nadene Evans is the Sr Manager of Organic Growth at Zenefits. With 10 years of SEO and search strategy behind her, she is a perpetual demand-gen student and particularly passionate about demystifying search engines for the non-SEO savvy.
Ashley Lundell

ASHLEY LUNDELL

DIVVY

Ashley Lundell is the SEO Manager for Divvy. With a background in various digital marketing specialties and a degree in public relations from Utah State University, Ashley understands the dependencies between SEO and other marketing tactics to be successful online. Most recently, working in the SaaS SEO world, she has built a knowledge base for writing an SEO playbook for your company designed to yield results.
MICHAEL JOHNSON HEAD SHOT

MICHAEL JOHNSON

PAGE ONE POWER

Michael has been in the SEO Industry for over eight years. He's developed hundreds of successful SEO campaigns and strategies for a variety of companies, ranging from small businesses to Fortune 500 brands. As the Partnerships Development Manager at Page One Power, Michael provides actionable link building and content creation advice for people in the SEO industry as well as outside of it, and helps brands find solutions for the problems they face in their SEO efforts.