No part of a business works alone. Each department has a role that supports the others. Understanding the vital support search engine optimization (SEO) can provide for the rest of your business can be the key that unlocks its potential. PAGES explores the ways SEO shapes and influences our experiences on the web by answering the question:
"WHY DO WE DO SEARCH ENGINE OPTIMIZATION?"
PAGES isn't your typical SEO read. You won't find dense tutorials or detailed instructions for implementing SEO tactics inside. What you will find are stories about how SEO can benefit you, and make the internet a better place for everyone who uses the web. Whether you're here to learn about how to integrate SEO into your digital marketing strategy or you're interested in the path to becoming an SEO, PAGES is for you.
Some say it’s the most important part of online marketing. And while trends come and go, it remains a best practice.
In this issue of PAGES, we’re exploring keyword research.
Keyword research is the practice of discovering how users search the web for what you have to offer. By understanding the words and terms people associate with your organization, you can build your site to be optimized to rank when people search for those terms.
Click the issues to the right to peruse other releases of PAGES throughout the year. COMING SOON.
Interested in contributing to PAGES? You're in luck.
PAGES is a quarterly trade magazine about SEO. We're happy to consider contributions from anyone with SEO expertise and a passion for helping others learn. Take a look at these guidelines if you plan to connect with us about writing for PAGES.
PAGES is a magazine for people interested in SEO. Many of these individuals are digital marketers who might not specialize in SEO, but would like to learn more about the field. Others are familiar with the field, and are exploring PAGES because it is a new, unique take on SEO news and informative content. PAGES is visually-driven, curated, and engaging.