Any link builder worth his NaCl knows that relevancy first link building must be implemented to create a natural looking and high performing links list. If you've hired a link building firm that chases blog comments, profile links, link farms, and other unscrupulous black hat practices you need to jump ship faster than cruise goers docking in Cabo San Lucas.
This focus towards relevancy and quality over quantity requires that link builders are more creative than ever when they're trying to earn a link. This is especially true when it comes to guest posting, since this avenue has seen a large increase in the amount of spam associated with it. Our content needs to find a new angle, offer something to a site’s readers, and it needs to be of top quality for it to be accepted and published. That is why Page One Power employs college educated writers who have creative minds; every step of link building requires creativity and critical thinking skills.