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P1P Archives

Kaisja Clark

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P1P Gives Back--Boys & Girls Club Edition

Posted by Kaisja Clark on Oct 25, 2012 12:38:50 PM

Press Release

Thursday, Oct. 25--An all-volunteer crew had the opportunity to get their hands dirty today during a "P1P Gives Back" event at the Ada County Boys & Girls Club Moseley Center Clubhouse in Garden City.

A volunteer team from local link building firm Page One Power teamed up with Chris Keilty, of Keilty Remodeling and the National Association of The Remodeling Industry (NARI) of Idaho, to volunteer their time sweeping, scrubbing, cleaning and washing up in preparation for painting the following morning.

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P1P Interview Series: Link Fish Media's Julie Joyce Tells Us All How To Loosen Up

Posted by Kaisja Clark on Jul 3, 2012 12:40:57 PM

As part of our ongoing P1P Interview Series, we rounded up Link Fish Media's co-founder and director of operations, the effervescent Julie Joyce for some questions. Besides co-founding her own companies, insisting that a pro-woman's perspective on SEO was available on the net, and bringing her trademark brand of kindness and creativity to the industry, Joyce is a prolific blogger.

She's a founding blogger for SEO Chicks and founder and feature writer at Avant Greensboro, and is a regularly contributing writer at Search Engine Watch, Search Engine Marketing and other sites.

Her fans will recognize her classic wit from her SEO Chicks blog, which began as a response to some derogatory comments about women in the SEO industry. Whether its myth or fact remains to be seen, but during the first Search Marketing Expo held in Seattle, Joyce and fellow blogger, Lisa Myers say they, "paraded around with SEO Chicks t-shirts, made Dixon Jones crawl under a table, forced Rand Fishkin to undress in front of them and wear an SEO Chick t-shirt and tried to get Google employees to buy them drinks."

Antics aside, with her decade-plus of labor-intensive knowledge base in IT, SEO and link building, Joyce has a covet-worthy link building skill set. However, if do you happen to bump into her in real life, be sure to give an appreciative nod to The Clash and at the very least, try to keep your clothes on. [Yes, Rand Fishkin, we're talking to you.]

P1P: Thanks again for agreeing to an interview. I was reading through some of the information about you, and you've got a great sense of humor and some ingenious ideas. For instance, your suggestion about sending a group of writers to the bar with a credit card to brainstorm ideas was intriguing. Has that strategy worked for you... they were able to come up with great ideas that you put into action?

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P1P Gives Back in June

Posted by Kaisja Clark on Jun 20, 2012 3:59:52 PM

As part of its ongoing "P1P Gives Back" initiative, the volunteer staff of Page One Power opted to participate in another city clean-up project. This time the group of so-called "link building geeks" tackled picking up litter and refuse around the Boise River Greenbelt.

As the link building firm continues to expand its operations at its Idaho location, company founders Jon and Zach Ball say they are committed to directing their resources for ongoing community service projects.

P1P staff members, lured by the company social media manager with promises of free sunshine and good karma, eagerly tackled the debris and trash strewn along the banks of the river. More seasoned employees who were already onto the strategy reluctantly trudged outdoors without protective sunscreen.

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Interview With Rich Skrenta, Blekko CEO

Posted by Kaisja Clark on Apr 17, 2012 11:19:13 AM

Rich Skrenta, Anti-Spam Search Engine Blekko Founder, Talks To Us About SEO

Not many things give the folks at Google pause. Conversely, when faced with the prospect of going up against web leviathan Google, most individuals would likely find the idea less than appealing.

Not Rich Skrenta.

You may have heard of him. He was featured in the New York Times, after he talked investors into a $25 million deal to invest in Blekko, a newer, alternative search engine that has some promising innovations in terms of purified web searches. You may know that Skrenta was one of the guys behind news aggregate Topix. Or, that Netscape forked over about a million dollars to acquire Skrento's web directory site, NewHoo, renaming it the Open Directory Project. Beloved for its open source content and people-driven format, its just one of many projects that Skrenta has had his hand in developing.

Skrenta, who for all intents and purposes is considered the father of the web virus, is a bit of a study in contrasts. (As a teen, Skrenta became one of the original prototypes for aspiring geeks everywhere when he created the Elk Cloner virus in '82 as a way to torment his buddies.) It's ironic that viruses, detestable little nuisances that they are, were essentially invented by the same man who spends his days dedicated to creating an online world that isn't drowning in spammy content.

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